Shopify is a complete e-commerce platform that supports over 800,000 businesses doing $10B annually. Anyone can open a store on Shopify and sell directly to customers, and sell on Facebook, Instagram, Pinterest, Amazon, and eBay among other platforms.
In this course, you will build a store on Shopify, customize the public face of the store, create product listings, and learn how to publish your listings to other platforms. We will address print-on-demand products and drop-shipping briefly. Students will learn how to extend the functionality of their store through plugins.
See specific content information below in sections "Expected Outcomes" and "Attend and You Will Learn."
Who Should Attend
This class is designed for people who are ready to open an e-commerce store to sell real or virtual products.
Attend and You Will Receive
Upon successful completion of this course, you will receive a certificate of completion from NC State University.
Students should open a free (2 week) Shopify account before class. Please bring information about products, including pictures, as well as, pictures for the store home page.
Attend and You Will Learn / Expected Outcome
Upon successful completion of this course, you will own an e-commerce store that is ready to sell products to customers.
Attend and You Will Learn
- Getting started with Shopify
- Selecting a theme
- Building a home page
- Creating products
- Understanding categories, product types, and tags
- Managing orders
- Extending functionality with plugins
- Publishing to other platforms
Applies Towards the Following Certificates
- Certificate in Digital Marketing Competency : Electives